Lasernet recognised in Gartner Market Guide for Customer Communications Management 2021
Gartner, the world renowned name in research and advice has once again recognised another product in our software portfolio, this time it is our market leading output & communication management tool, Lasernet.
Although the term Customer Communications Management (CCM) is not as widely known within Europe as it is in the United States, it encompasses the core values that lie at the heart of Lasernet, which is delivering unrivalled customer experiences across both digital and print channels, quite often in heavily regulated markets, such as banking / finance, life sciences and the public sector.
Lasernet’s flexibility, integration points and ability to work with input from almost any system, gives it near universal application at any level. Its ability to capture, generate, and distribute customer centric documents and data, can help businesses to provide a richer and more personalised experience on every customer journey.
With a clear focus on the future, Lasernet is also available as a true SaaS (Software as a Service) solution, providing rapid deployment, scalability, ease of use and maintenance, alongside all of the features present in the on-premise version of the software, which has already enjoyed huge success across Europe and beyond.
Lasernet joins Adoxa as being recognised by Gartner (in 2020) as a representative piece of software in the field, providing the services, features and functions that prospective buyers are generally thought to be looking for, alongside a noticeable level of product traction and visibility within the marketplace.
We are very proud to have been identified by such a trusted source of research and advice, whose reach and client base spans in excess of a 100 countries and over 14,000 enterprises.
The full Gartner report for CCM in 2021 is available from their website directly (paywall).
If you would like to know more about how Lasernet can help your business manage its customer communications, please get in touch, whether it is for a personalised demo or simply a friendly chat. We are passionate about creating valuable relationships between people and data and will be able to give you advice that draws upon our many years of experience designing, developing, deploying and supporting CCM solutions in businesses and institutions across the world, from small scale retailers and distributors, to high street banks and government departments, right up to multinational entities.