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Delivering Customer-Specific Documents at Scale with Rule-Based Personalisation

Manufacturers that serve diverse industries rarely produce a “one-size-fits-all” document. Each customer may demand a unique invoice layout, additional compliance data, or a specialised delivery note format. Standard ERP tools, however, are designed for uniformity and provide little flexibility. As a result, organisations often fall back on manual edits or duplicate templates, which quickly become unmanageable as customer numbers grow.

The Challenge: Customer-Specific Requirements

Meeting customer requirements meant maintaining separate templates for each variation or manually editing documents after they were generated. This not only consumed valuable staff time but also introduced the risk of errors, from missing compliance details to mismatched layouts. As customer bases expanded across different sectors and geographies, the volume of document variations multiplied, making the process increasingly unsustainable. What should have been a routine output became a source of inefficiency and risk at scale.

The Lasernet Approach: Rule-Based Personalisation

Lasernet uses intelligent business rules to automatically adjust outputs based on customer requirements. Instead of relying on duplicated templates or manual rework, a single governed template can handle multiple variations. This means invoices can include unique layouts, labels can adapt to industry-specific standards, and compliance documents can add required fields without extra effort. Updates are made once and applied consistently, giving customers exactly what they need while reducing the operational load on staff.

Why It Matters

The benefits are clear:
  • Flexibility: outputs are tailored automatically for each customer.
  • Scalability: processes scale without duplication or manual edits.
  • Accuracy: reduced errors improve customer confidence and compliance.

Personalisation Without Complexity

Lasernet allows customer-specific requirements to be handled automatically, without duplicating templates or adding manual steps. Organisations can deliver tailored outputs at scale while keeping processes simple, accurate, and efficient.

Want to see what Lasernet can do for you? Fill out the form below to learn more or book a demo. Additionally, you can explore our manufacturing solution page or find out more about this use case in a real-world customer environment through our FPE Seals case study.

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